What role does eye contact play in non-verbal communication?

Eye contact is a crucial element of non-verbal communication, as it significantly influences how messages are perceived and understood in interpersonal interactions. When individuals maintain eye contact, it typically conveys confidence, sincerity, and engagement in the conversation. This non-verbal cue allows communicators to demonstrate interest in the discussion and helps build a rapport with others.

Establishing eye contact can create a sense of connection and make the exchange more personal. It allows for the sharing of emotions and intentions, as individuals can read each other’s facial expressions and reactions more effectively. Therefore, option B accurately highlights the important role that eye contact plays in enhancing communication effectiveness, fostering engagement, and projecting a confident demeanor.